There is a notable tendency most of us share which is obliquely pertinent to the prominence Hemingway achieved in the literary world in his lifetime and still broadly retains. The tendency is this: many, if not most, of us, are generally quite prepared, often almost eager, to forgive and perhaps even to justify the flaws and shortcomings in those (or that) to which we are generally well-disposed. We are ‘on their side’ and we will gladly cut them a little slack.
Conversely, if for whatever reason we have taken against someone or something, we are only too pleased to pick up on, highlight and condemn each and every flaw and shortcoming, however slight. And here, being one of the minority who are not persuaded by Hemingway’s ‘genius’ and, furthermore, puzzled as to why anyone can be, I am willing to admit that I might well be guilty of nit-picking for fault.
A similar, though certainly not the same, tendency is often at play in ‘the arts’, although unlike in our private lives, it is not driven by personal bias but by something at once both more complex and remarkably simple.
A similar, though certainly not the same, tendency is often at play in ‘the arts’, although unlike in our private lives, it is not driven by personal bias but by something at once both more complex and remarkably simple.
If after reading the latest ‘innovative’ and ‘ground-breaking’ novel, hearing an ultra-modern piece of music or visiting an exhibition of ‘subversive’ art, and despite being assured it is a work of genius, privately we remain unconvinced, it is a brave woman or man who will publicly announce their doubts: but it is not necessarily doubt in our own judgment which causes our reticence.
It is more likely to be a fear of looking ridiculous: who are we to judge on the worth of a piece when the great and good in the arts have given it their blessings?
Rather than risk the scorn of our peers, we might decide to ignore those aspects of a ‘new’ work with which we feel uncomfortable and cut it a little slack. We might try to assure ourselves that such a new, unusual and ground-breaking piece ‘needs space’ and being new, unusual and ground-breaking can be judged only by new rules.
Rather than risk the scorn of our peers, we might decide to ignore those aspects of a ‘new’ work with which we feel uncomfortable and cut it a little slack. We might try to assure ourselves that such a new, unusual and ground-breaking piece ‘needs space’ and being new, unusual and ground-breaking can be judged only by new rules.
In a bout of modesty we might even tell ourselves it is no doubt our own fault that we are not immediately able to acknowledge its excellence: look at Picasso and Stravinsky or, in earlier years, the Impressionists, we might tell ourselves, and how the world had to learn to appreciate the art they produced; how we all had to discover ‘new ways of reading’, ‘new ways of looking’ and ‘new ways of listening’.
Read this:
Flat, banal? Rubbish! Hemingway? He’s a great writer, isn’t he? Nobel Prize laureate, leading modernist, one of America’s best novelist, an original voice . . . How could a man like Hemingway be thought even capable of writing flat, banal passages? Get a grip man! Oh, you’re not an academic, or a fellow published writer, or a professional literary critic? Ah, well, that explains it, doesn’t it? Now, fuck off and don’t waste our time!
It is, in fact by Hemingway (he of the ‘lean, hard and athletic narrative prose’), but had I, in fact, accomplished a double bluff and, after persuading you beyond any doubt that the piece is a passage from Hemingway’s masterful pen, then come clean and revealed that in fact this is from the travel diary of Lewis Monroe, of Rockbridge, Illinois, composed while he and a few pals, would it still be a piece of masterful writing?
Read this:
‘In the morning it was bright and they were sprinkling the streets of the town, and we all had breakfast in a café. Bayonne is a nice town. It is like a very clean Spanish town and it is on a big river. Already, so early in the morning, it was very hot on the bridge across the river. We walked out on the bridge and then took a walk through the town.’Were that rather flat, not to say banal, passage (the first paragraph of chapter 10 of The Sun Also Rises) not the work of a writer hitherto hailed as ‘a great writer’, but merely an excerpt from the travel diary of Rockbridge, Illinois’s Lewis Monroe, I suspect the kudos would be in shorter supply. But as it’s Hemingway, he of the ‘lean, hard and athletic narrative prose’ that ‘puts more literary English to shame’ (as a contemporary New York Times review of The Sun Also Rises, has it), so . . .
Flat, banal? Rubbish! Hemingway? He’s a great writer, isn’t he? Nobel Prize laureate, leading modernist, one of America’s best novelist, an original voice . . . How could a man like Hemingway be thought even capable of writing flat, banal passages? Get a grip man! Oh, you’re not an academic, or a fellow published writer, or a professional literary critic? Ah, well, that explains it, doesn’t it? Now, fuck off and don’t waste our time!
It is, in fact by Hemingway (he of the ‘lean, hard and athletic narrative prose’), but had I, in fact, accomplished a double bluff and, after persuading you beyond any doubt that the piece is a passage from Hemingway’s masterful pen, then come clean and revealed that in fact this is from the travel diary of Lewis Monroe, of Rockbridge, Illinois, composed while he and a few pals, would it still be a piece of masterful writing?
Or would it — on reflection (‘well, of course, it’s obvious, isn’t it?’) — revert to being flat and banal? I believe it might well do so. I have no truck with the ‘transubstantiation’ of Roman Catholic ideology, and I similarly have not truck with any other kind of suggested transubstantiation.
Is a piece of loo paper suddenly valuable because it has been certified that the Epstein (the sculptor Jacob, not The Beatles’ manager Brian) used it to wipe his arse? No, doubt, though some clever shyster would have no trouble drumming up some schmuck willing to part with $1,000 for it. Put it in an ivory frame and you can double the price.
. . .
There are certainly those those throughout the world who are passionate about literature and ‘the arts’ (and, given half the chance, will explain to you at length just why and why they simply could not live without the arts), but in the grubbier corners of the arts world, less lofty, more commercial imperatives come into play.
A great many people make a great deal of money from selling ‘the arts’ in one way or another, and those involved in making it – publishing houses, film and recording studios, auction houses, concert promoters, upscale galleries and dealers of every stripe — are naturally ever keen to talk up the value of the merchandise they are pushing — for when all is said and done ‘merchandise’ is what it is, whether ‘it’ is a rare first edition, a napkin some famous jerk painter doodled on to settle a restaurant bill are that piece of used loo paper you have just bought for $1,000. By the way, if you think I am being unnecessarily scatological, check out Gilbert and George’s Naked Shit Pictures.
What’s good enough for Gilbert and George is certainly good enough for me, though I should point out the Gilbert and George are Turner Prize winners, have several honorary doctorates and three years ago were elected to London’s Royal Academy of Arts. On the other hand, I’m not, I’m just a knob with a loud mouth who likes writing and getting pissed on tawny port.
If a writer, painter or composer ‘has a name’ and is ‘selling’, those with a stake in maximising the profits to be made from that person’s output will try to ensure she or he continues to sell; and thus they have a vested interest in talking up her or his significance in their given field and downplaying any flaws or shortcomings that might be apparent to some. To do that they will to some extent rely on the arts’ industry’s camp followers — the film, theatre and art critics and book reviewers all of whom function as influencers and are an intricate element of the arts industry.
The upshot is that the ‘consumer’ — many might consider using that word in the context of ‘the arts’ vulgar, but to be frank there is none better — can often find it difficult to gauge the worth of a ‘work of art’, especially if the work is unusual and they are assured it is ‘fresh’ or ‘innovative’ or ‘ground-breaking’. So when the rest of the world is lauding to high heaven a new novel or film, a piece of music, play or exhibition, most of us are quite prepared to go with the flow and accept the judgment of those we assume know what they are talking about.
If a writer, painter or composer ‘has a name’ and is ‘selling’, those with a stake in maximising the profits to be made from that person’s output will try to ensure she or he continues to sell; and thus they have a vested interest in talking up her or his significance in their given field and downplaying any flaws or shortcomings that might be apparent to some. To do that they will to some extent rely on the arts’ industry’s camp followers — the film, theatre and art critics and book reviewers all of whom function as influencers and are an intricate element of the arts industry.
The upshot is that the ‘consumer’ — many might consider using that word in the context of ‘the arts’ vulgar, but to be frank there is none better — can often find it difficult to gauge the worth of a ‘work of art’, especially if the work is unusual and they are assured it is ‘fresh’ or ‘innovative’ or ‘ground-breaking’. So when the rest of the world is lauding to high heaven a new novel or film, a piece of music, play or exhibition, most of us are quite prepared to go with the flow and accept the judgment of those we assume know what they are talking about.
. . .
The world has always demanded new darlings and celebrated them accordingly, and Hemingway was by no means the first when In Our Time, his first book of short stories, was published in 1926. Some are still remembered, many more have been forgotten, at least by the reading public if not by academia, as each younger generation enthusiastically espouses the latest fashion in the arts as they espouse the latest fashion in clothes. And will always regard those who question their judgment and championing of their new darlings as, at best, stuffy, uncool and old-fashioned, at worst wilfully contrary or just mad.
Unlike me, you might well believe Ernest Hemingway really was a ‘writer of genius’, but you might also agree he and his career benefited enormously from the commercial imperatives which dictated Scribner’s decision to publish The Sun Also Rises. Idealists might care to believe the house had the purest motives at heart and by choosing to publish Hemingway’s work was simply concerned with furthering ‘literature’. What is, though, undeniable is that under that guidance of Hemingway’s editor Maxwell Perkins, the publication of The Sun Also Rises was first and foremost a business venture.
Perkins, one of the young Turks of the publishing world who had begun his career at Scribner’s in its advertising department and knew a thing or two about the business side of publishing, also wanted to ensure Scribner’s did not lose market share and would be seen as a house equally as interested in avant-garde work.
Hemingway’s literary prominence and certainly his reputation have, admittedly, declined a little since their zenith, not least because over the past century many other darlings have arrived to be championed (and sold). But with the publication of The Sun Also Rises in 1927 and on the back of In Our Time, Hemingway became, in more modern parlance, an overnight sensation, and this was thanks to very astute marketing by Scribner’s, and sales of the novel were astonishing. According to Ms Blume in a piece she wrote for Vanity Fair
She observes that
Unlike me, you might well believe Ernest Hemingway really was a ‘writer of genius’, but you might also agree he and his career benefited enormously from the commercial imperatives which dictated Scribner’s decision to publish The Sun Also Rises. Idealists might care to believe the house had the purest motives at heart and by choosing to publish Hemingway’s work was simply concerned with furthering ‘literature’. What is, though, undeniable is that under that guidance of Hemingway’s editor Maxwell Perkins, the publication of The Sun Also Rises was first and foremost a business venture.
Perkins, one of the young Turks of the publishing world who had begun his career at Scribner’s in its advertising department and knew a thing or two about the business side of publishing, also wanted to ensure Scribner’s did not lose market share and would be seen as a house equally as interested in avant-garde work.
Hemingway’s literary prominence and certainly his reputation have, admittedly, declined a little since their zenith, not least because over the past century many other darlings have arrived to be championed (and sold). But with the publication of The Sun Also Rises in 1927 and on the back of In Our Time, Hemingway became, in more modern parlance, an overnight sensation, and this was thanks to very astute marketing by Scribner’s, and sales of the novel were astonishing. According to Ms Blume in a piece she wrote for Vanity Fair
‘ . . . thanks to [Scribner’s] public-relations machine that plugged [Hemingway] as a personality along with his breakthrough novel, which would sell 19,000 copies within the first six months of its publication. (By the time of Hemingway’s death, in 1961, an estimated one million copies had been sold.)’Scribner’s marketing department know its job. Ms Blume continues that those
‘charged with marketing Hemingway’s work were aware of their good fortune: in a sense, they were getting two juicy stories for the price of one. It quickly became apparent that the public’s appetite for Hemingway was as great as that for his writing. Here was a new breed of writer — brainy yet brawny, a far cry from Proust and his dusty, sequestered ilk, or even the dandyish Fitzgerald’.
She observes that
‘The Sun Also Rises became the guidebook to youth culture. Parisian cafés teemed with Hemingway-inspired poseurs: the hard-drinking Jake Barnes and the studiously blasé Lady Brett Ashley became role models. The reason this pioneering youth movement still shimmers with dissipated glamour has a lot to do with The Sun Also Rises’
. . .
I might be an apostate on the matter of Hemingway’s ‘genius’, but even I won’t deny that among his peers his style was distinctive, although whether being ‘distinctive’ is necessarily praiseworthy is a moot point. It was certainly an aspect of his work which Scribner’s marketing department highlighted in its campaign to launch the writer as a sensation: here was something ‘new’ and ‘fresh’, the publishers stressed, a style and attitude that was very different to that of the old-school writers.
Scribner’s was, though, obliged to tread carefully: among its other authors were both Henry James and Edith Wharton, two of the ‘old-school’ writers Hemingway was touted to be leaving behind and whose ‘more literary’ styles, according to that rather overwrought New York Times reviewer, his own put to shame. Although James had died several years before Hemingway’s rise to fame, Wharton was still alive (and was even nominated for the Nobel Prize in 1927, 1928 and 1930). The work of both writers was still selling so well that some senior Scribner’s partners were discomfited by the tactics of Hemingway’s editor Max Perkins and had to be won over.
There is more to ‘writing’ than just prose style, but here, too, I suggest, Hemingway comes more than a little unstuck and proves to be less than the full deal. He long, and inexplicably, insisted that The Sun Also Rises was not an autobiographical novel. Strictly speaking it isn’t, much of the novel was exactly that, especially to the friends and acquaintances who accompanied him on his third trip to Pamplona and who with barely any attempt to disguise them became the protagonists in his novel. In a piece for Town & Country (about Lady Duff Twysden, Lady Brett Ashley in Hemingway’s novel) Lesley M M Blume observes
I suspect that, as Ms Blume establishes, desperate as he was to become a ‘great writer’ — and to be acknowledged as such — he feared his novel would not be taken seriously if it was seen as according to one reviewer of Ms Blume’s book put it mere ‘gossipy reportage’, even though, uncharitably, at the end of the day in many ways that is all it was despite the high-flown claims made for it as literature.
Scribner’s was, though, obliged to tread carefully: among its other authors were both Henry James and Edith Wharton, two of the ‘old-school’ writers Hemingway was touted to be leaving behind and whose ‘more literary’ styles, according to that rather overwrought New York Times reviewer, his own put to shame. Although James had died several years before Hemingway’s rise to fame, Wharton was still alive (and was even nominated for the Nobel Prize in 1927, 1928 and 1930). The work of both writers was still selling so well that some senior Scribner’s partners were discomfited by the tactics of Hemingway’s editor Max Perkins and had to be won over.
There is more to ‘writing’ than just prose style, but here, too, I suggest, Hemingway comes more than a little unstuck and proves to be less than the full deal. He long, and inexplicably, insisted that The Sun Also Rises was not an autobiographical novel. Strictly speaking it isn’t, much of the novel was exactly that, especially to the friends and acquaintances who accompanied him on his third trip to Pamplona and who with barely any attempt to disguise them became the protagonists in his novel. In a piece for Town & Country (about Lady Duff Twysden, Lady Brett Ashley in Hemingway’s novel) Lesley M M Blume observes
‘In the end, The Sun Also Rises was a (barely) fictionalized account of the events that had gone down in Pamplona’.She adds that Donald Ogden-Stewart (the humorist and later Hollywood screenwriter Donald Ogden-Stewart who, with Hemingway’s childhood friend Bill Smith, was transmuted in the novel into ‘Bill Gorton’ in the novel)
‘. . . was astonished that Hemingway was even passing it off as fiction: it was, in Stewart’s opinion, nothing but a report on what happened … [it was] journalism”.This is not in itself reprehensible – many authors extrapolate into fiction events from real life. It is what you do with your material which tells, how you transmute it into something greater than what is was before you started. What is baffling is Hemingway’s continued and persistent insistence that his novel was not autobiographical.
I suspect that, as Ms Blume establishes, desperate as he was to become a ‘great writer’ — and to be acknowledged as such — he feared his novel would not be taken seriously if it was seen as according to one reviewer of Ms Blume’s book put it mere ‘gossipy reportage’, even though, uncharitably, at the end of the day in many ways that is all it was despite the high-flown claims made for it as literature.
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